As a country, we’re becoming ever more aware of our environmental and social responsibilities. Companies especially are keen to show their green policies and corporate responsibilities to demonstrate their standing as an ethical business.
A Corporate Social Responsibility review is now a common part of many company’s business plans. A CSR review lays out how well a firm is doing with regards to its impact on the environment, its sustainability, its effect on the local community, how ethically it is behaving and how well they are treating their staff and suppliers. A CSR review complete will also look at how they are dealing with waste products created by the company, especially hazardous waste like pesticides and chemicals. A CSR review is a completely self regulated review with the company itself evaluating its own performance. It’s common to compare performance with competitors as a way of benchmarking their actions.
Once a CSR review complete, it should be used as the internal benchmark of activity for years to come. Each year a company should revisit its review and compare progress now with what it was doing 12 months ago. This is a chance for a company to showcase the positive action it’s taking and also to identify what has and hasn’t worked over the last year. A particular community project or sponsorship may not have worked particularly well and to avoid similar mistakes in the future it should be mentioned in the CSR review complete.
Many companies use their CSR review as a way of identifying good news stories and potential press releases. If a review throws up a particularly successful project then the local or even national press may be interested in hearing more. It’s also a great way to develop links with the local community especially if relationships have been strained in the past.
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