Google-What to do and What not do?
In Google SEO (search engine optimization), you, the webmaster, wage war with Googlebot, Google’s listing spider. Only this war has no weapons. Instead it is your content verses the army of Googlebot’s other sites to rank.
To win this war there are things the webmaster must do, and things the webmaster must not do.There are many things a webmaster must do to take the edge of Googlebot. First and foremost, create the website. Let it be something unique, or better than the rest. Add pages on top of pages of content. You could put articles, information, anything. With one exception. It MUST be relevant to your website.
Whatever you do, DON’T:
1: Have link exchanges with non-relevant sites, this will hurt you.
2: Do not cheat. Cheating is placing “invisible” keywords on your site.
(white text on white background) Googlebot picks it up, and boom, no more rank on Google.
3: If you find the need to submit your site, do it, ONCE. If you submit twice then, say goodbye to your rank.